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The safest new cars of 2023

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Last year, 101 vehicles took home awards from the Insurance Institute for Highway Safety, 65 of which earned the institute’s highest honor — Top Safety Pick+. This year, just 48 won recognition, and only 28 took home the top prize.

The reason? A tougher side-impact crash test and a test to see whether pedestrian detection systems work well at night.

America’s two crash-testing agencies

America is unusual in that it has not one but two agencies that perform crash tests on nearly every car for sale in the country.

One belongs to the federal government. The National Highway Traffic Safety Administration (NHTSA) conducts tests and rates cars for safety on a 5-star scale.

But the insurance industry funds a separate lab that conducts its own crash tests.

Insurance companies have a financial interest in making car crashes as rare and safe as possible. So a group of them fund their own safety agency that conducts its own battery of tests — the Insurance Institute for Highway Safety, or IIHS.

Industry insiders tend to rate IIHS tests as a more demanding standard. Before NHTSA can modify its criteria, it must accept public comments on any proposed change and subject changes to congressional scrutiny. That tends to mean fewer new tests and can mean tests watered down by industry lobbying.

The IIHS, however, can toughen its standards whenever it thinks the step is warranted. It only needs permission from insurance companies, who want the tests to be hard to pass.

Read: Are we witnessing the demise of the affordable car? Automobile makers have all but abandoned the budget market.

New side impact tests

For this year, that means a tougher side-impact test.

Side impacts cause about one-quarter of traffic deaths. The IIHS, studying side-impact crashes, concluded that its existing test model didn’t accurately represent the risks of today’s accidents. It adopted a new crash sled that better simulates the height and weight of the trucks and SUVs that outsell cars in today’s market.

It also increased the speed of crashes, from 31 to 37 mph, based on data representing the average crash in recent years.

As expected, fewer vehicles have passed the new, more stringent test.

Nighttime pedestrian detection tests

The institute introduced new testing for automatic emergency braking systems intended to detect pedestrians and help cars brake to avoid hitting them. After IIHS research showed that many such systems are far less effective in low-light situations, the institute introduced a nighttime test.

Don’t miss: Car quality is slipping: These are the brands with the most and least complaints, study finds

New award criteria

The IIHS gives out two awards to vehicles that perform well in its tests.

The institute awards a rating of Good, Acceptable, Marginal, or Poor based on how well each vehicle protects simulated occupants in each crash test. It judges automated emergency braking tests on a different scale — Basic, Advanced, or Superior — based on whether the car successfully slows or stops itself to avoid hitting a simulated pedestrian.

To earn the silver medal — Top Safety Pick — a vehicle must earn a Good rating in frontal-offset testing, Good or Acceptable in side-impact testing, and Advanced or Superior in daytime emergency braking system tests. It must also have headlights the agency rates as Acceptable or Good.

To earn gold — Top Safety Pick+ — a vehicle must earn a Good score in the side-impact test. Acceptable is no longer acceptable. It must also earn a score of Advanced or Superior in nighttime emergency braking system tests and pass the same headlight standard.

See: The most and least reliable car brands, according to Consumer Reports

The winners: Top Safety Pick+

Small cars

Midsize cars

  • Subaru Outback

  • Toyota
    TM
    Camry built after January 2023

Large luxury cars

Small SUVs

  • Honda
    HMC
    CR-V

  • Honda HR-V

  • Lexus UX

  • Subaru Solterra (electric) built after October 2022

Midsize SUVs

  • Hyundai Palisade

  • Kia
    KR:000270
    Telluride

  • Nissan
    NSANY
    Pathfinder

  • Subaru Ascent

  • Toyota Highlander

  • Volkswagen ID.4
    VWAGY
     (electric)

Midsize luxury SUVs

  • Acura MDX

  • Acura RDX

  • Infiniti QX60

  • Lexus NX

  • Lexus NX Plug-in Hybrid

  • Lexus RX

  • Tesla
    TSLA
    Model Y (electric)

  • Volvo XC90
    VLVLY
  • Volvo XC90 Recharge (plug-in hybrid)

Minivans

  • Honda Odyssey

  • Toyota Sienna

Large pickups

  • Rivian
    RIVN
    R1T crew cab (electric)

  • Toyota Tundra crew cab

  • Toyota Tundra extended cab

Also see: The 9 things that are most likely to affect your auto insurance rates

The runners up: Top Safety Pick

Small cars

  • Honda Civic hatchback except Type R performance variant

  • Honda Civic sedan

  • Mazda3
    MZDAY
    hatchback

  • Mazda3 sedan

  • Toyota Corolla hatchback

  • Toyota Corolla sedan

Midsize cars

  • Hyundai
    HYMTF
    Sonata built after December 2022

  • Subaru Legacy

Midsize luxury cars

Small SUVs

  • Mazda CX-30

  • Mazda CX-5

  • Mazda CX-50

  • Nissan Rogue

  • Subaru
    FUJHY
    Forester

  • Toyota RAV4

  • Toyota RAV4 Prime (plug-in hybrid)

  • Toyota Venza

Midsize SUVs

  • Ford
    F
    Explorer

  • Mazda CX-9

Plus: These cars are the most ‘made in America’

Midsize luxury SUVs

This story originally ran on KBB.com. 

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Jake

Jacob Keiter is a husband, a writer, a journalist, a musician, and a business owner. His journey to becoming a writer was one that was paved with challenges, but ultimately led him to find his true calling. Jacob's early years were marked by a strong desire for creative expression. He was always drawn to music, and in his youth, he played in several bands, chasing the elusive promise of fame and success. However, despite his best efforts, Jacob struggled to find the recognition he craved. It wasn't until he hit a low point in his life that Jacob discovered his love for writing. He turned to writing as a form of therapy during a particularly difficult time, and found that it not only helped him to cope with his struggles, but also allowed him to express himself in a way that he had never been able to before. Jacob's writing skills quickly caught the attention of others, and he soon found himself working as a journalist for The Sun out of Hummelstown. From there, he went on to contribute to a variety of publications, including the American Bee Journal and Referee Magazine. Jacob's writing style is reflective of traditional journalism, but he also infuses his work with a unique voice that sets him apart from others in his field. Despite his success as a writer, Jacob also owns another business, JJ Auto & Home, which specializes in cleaning. Jacob's commitment to excellence is evident in all of his endeavors, whether it be in his writing or in his business ventures. Today, Jacob is the author of two books and continues to inspire others through his writing. His journey to becoming a writer serves as a reminder that sometimes our darkest moments can lead us to our greatest achievements.

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