Phoenix expects $600 million windfall from Eagles-Chiefs Super Bowl


Phoenix is preparing to bring in hundreds of millions of dollars when the Philadelphia Eagles take on the Kansas City Chiefs in Super Bowl LVII at State Farm Stadium on Feb. 12 — but still not as much as the Super Bowl did eight years ago.

While Super Bowl XLIX in 2015 attracted more than 121,000 visitors to the Phoenix area and brought in around $720 million in economic impact to Arizona, Visit Phoenix — a nonprofit marketing organization — only expects around $600 million for the 2023 edition.

  • Anthony Evans, senior researcher at Arizona State’s Seidman Research Institute, expects that 80% to 90% of around 100,000 people who attend Super Bowl events will be from out of town.

  • The research doesn’t account for what local residents spend.

One distinction from the 2015 edition is the Pro Bowl. This year, the game will be held at Allegiant Stadium in Las Vegas, Nevada, whereas it was also held in Phoenix with the Super Bowl in 2015.

Game Day Decisions

The Phoenix City Council amended its “clean zone” ordinance, which required businesses, property owners, and residents to get approval from the Super Bowl Host Committee and the NFL to post temporary signs before and after the game.

The city council removed the league and the committee from the decision-making process after a lawsuit from Bramley Paulin argued that the ordinance violated free speech.

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Ever wonder what your favorite players have been up to since retiring from the game? Watch the latest episode of Second Acts, a new series from Front Office Sports, here.


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Jacob Keiter is a husband, a writer, a journalist, a musician, and a business owner. His journey to becoming a writer was one that was paved with challenges, but ultimately led him to find his true calling. Jacob's early years were marked by a strong desire for creative expression. He was always drawn to music, and in his youth, he played in several bands, chasing the elusive promise of fame and success. However, despite his best efforts, Jacob struggled to find the recognition he craved. It wasn't until he hit a low point in his life that Jacob discovered his love for writing. He turned to writing as a form of therapy during a particularly difficult time, and found that it not only helped him to cope with his struggles, but also allowed him to express himself in a way that he had never been able to before. Jacob's writing skills quickly caught the attention of others, and he soon found himself working as a journalist for The Sun out of Hummelstown. From there, he went on to contribute to a variety of publications, including the American Bee Journal and Referee Magazine. Jacob's writing style is reflective of traditional journalism, but he also infuses his work with a unique voice that sets him apart from others in his field. Despite his success as a writer, Jacob also owns another business, JJ Auto & Home, which specializes in cleaning. Jacob's commitment to excellence is evident in all of his endeavors, whether it be in his writing or in his business ventures. Today, Jacob is the author of two books and continues to inspire others through his writing. His journey to becoming a writer serves as a reminder that sometimes our darkest moments can lead us to our greatest achievements.

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